Consequent to decades of information technology deployment, organizations today have more information at hand than ever before. But in many cases the information is not being utilized to out-think the rivals. Thus organizations are missing out on a potent competitive tool.
Business Analytics is about quantitative analysis and predictive modelling towards data-driven competitive strategies. Exemplars of analytics are using tools to identify their most profitable customers; offer the right price; accelerate product innovation; optimize supply chains; identifying the true drivers of financial performance etc. Organizations as diverse as HSBC, PepsiCo, Amazon, Barclay's, Capital One, Procter & Gamble, Wachovia, and the Boston Red Sox illuminate how to leverage the power of analytics. Competence in analytics has become a critical skill for managers of the new age business organisations.
This executive long distance programme would have modules such as Data Mining, Business Intelligence, Statistical Decision Modeling, Spreadsheet Modelling, Financial Analytics, Marketing Analytics, and Operations Analytics. The overall value gained at the end of the programme is expected to build a solid foundation of business analytics.
Superior performance on the job, Exclusive focus on imparting relevant skills & Development of career.
This executive long distance program is designed to expose participants to state of the art tools and techniques of analytics The programme coverage would include discussion on topics such as Data Mining, Soft Computing, Design of Experiments, Survey Sampling, Statistical Inference, Investment Management, Financial Modeling, Advanced marketing Research etc.The overall value gained at the end of the programme is expected to be a solid foundation in topics needed for building capabilities to take on the new form of competition.
Schedule & Duration
Saturdays 9:00 AM - 12:00 noon & Sundays 06:45 PM - 09:45 PM
10 days over 3 visits. Attendance is mandatory for all the visits.
Who Should Attend
Professionals interested to build a career in Analytics. The programme would demand adequate familiarity with high-school level mathematics.
Desired Proficiencies in the Candidate (in addition to the Eligibility Criteria)
|Application Fee||INR 2,000/- + GST|
|Programme Fee||INR 3,30,000/- + GST|
|Registration Fee||INR 6,600/- + GST|
|Campus Fee||INR 60,000/- + GST|
|Total Fee (exclusive of Application Fee)||INR 3,96,600/- + GST|
Last Date of Application: 30-June-2019
Selection List Date: TBA
Last Date for Payment of 1st installment: As per Offer Letter
Academic Briefing: 10-August-2019
Class Start: August-2019
|1st Installment||As per Offer Letter||INR (1,30,000/- + 6,600/- + 18,000/-) + GST|
|2nd Installment||25-October-18||INR (1,00,000/- + 24,000/-) + GST|
|3rd Installment||25-January-19||INR (1,00,000/- + 18,000/-) + GST|
*66% of attendance is mandatory.
Written Test, Assignments, Project & Online Examinations
An evaluation shall be conducted by the institute. Participants are evaluated on the basis of examinations for all the courses.
A course in BA leads to better on job performance as this is a skilling programme, value adds by imparting domain skills in participants. The course has been acknowledged to help both the practitioners as well as those keen to enter the field. People who are at the lower levels of analytics job pyramid look forward to advancements to next levels by the process of learning and skills development. The ones who have an interest in the area and want to start a career in analytics too will find this course very useful.
The industry sector wise, educational background and work-ex based popularity of past batches is a good indicator where the target segment lies for this course.IT/ ITES, BFSI, Telecom, Services, KPO, consultancy are the most common seekers for courses on analytics.
The Executive Programme in Business Analytics conducted by IIM Calcutta in association with Hughes Education embarks you to develop your skills professionally and also helps you to climb the managerial ladder in which ever vertical you may be – Finance, Marketing or General Management. This programme facilitates you with all the best practices and moulds you into a thorough professional. I highly recommend this programme to every individual who wants to build a career in Analytics and yet desires to groom oneself into a complete Manager.
Tarang Patel Zonal Manager – Training & Development, Bajaj Allianz Life Insurance Company Limited
I have been associated with Hughes for 8 months now. When I enrolled myself for the “Executive Programme of Business Analytics” at IIM, Calcutta I was a little skeptical about how would the course go. Though I have been through e-learning and Webinars, I had never attended a yearlong course online. But to my surprise the very first session I had was very impressive. It almost mocked the physical classroom right from the attendance to the questions by the professors. The Hughes staff is very cooperative too. They are always there for assistance at any point in time. For most of us who would find it difficult to take a break from work to study I feel this is the best way and the best place to be.
Srividya R, Group IT, Aditya Birla Group
Prof. Rahul Roy, Prof. Preetam Basu and Prof. Sumanta Basu
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