Batch No. 24
Class Starts Feb, 2022

Executive Programme in General Management (EPGM)


IIM Calcutta

The IIM General Management Programme is a unique opportunity for aspiring managers to reach their full potential by infusing new knowledge and prepare for new challenges ahead. Out of all the IIM courses for general management, this particular executive general management programme is designed to give them both perspective and skills in management and also equip them with critical inputs required to do well in select functional areas. It will enable you to tailor your learning journey to your career goals.


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Course Content


Executive Programme in General Management (EPGM) comes with 7 modules:

1. The Finance Analysis and Management Module gives an overview of financial accounting. It will walk you through mechanism for preparation of financial statements using illustrations and extend to the Analysis of the Financial Statements. Case studies to cover cost accounting and its use in managerial decision making. Learn to make Capital Investment Decisions, Valuation of Bonds and Shares, Risk and Return: Asset Pricing Models, Estimation of Cost of Capital, Valuation of a Firm, Capital Structure.


2. The Marketing Management Module in EPGM introduces you to the essentials of marketing management - its concepts, theories, and frameworks. Through the module, you will learn to apply various concepts such as segmentation, targeting, positioning, branding, and customer value to a variety of business situations. The objective is to comprehensively develop a feasible marketing plan for targeting customers with appropriate products and services, and devising methods to deliver, communicate, and capture value. 


3. The Strategic Management Module would cover topics such as Industry Analysis, Competitive Strategy, Product Diversification, Vertical Integration, Mergers & Acquisitions, and Strategic Alliances.


4. The People Management Module attempts to develop conceptual understanding and practical skills in basics of OB, interpersonal relation building, interpersonal transactions, communication related models and application for intra- and cross-national communication, leadership theories and diagnosis of leadership styles, crisis leadership, leading teams, negotiation skills' development, organizational structure and design, managing organizational change, individual's and organizational effects on decision making, conflict management.


5. The Operations Management Module aims to introduce modeling and optimization of problems commonly occurring in organizational operations. It also inducts you to process analysis and improvement, and decision making under uncertainty which we help them succinctly represent a complex problem and make right decisions in the current environment which is filled with uncertainty.


6. The Ethics & Communication Module covers Sessions on Ethics and two broad Communication topics namely Communication Strategy and Communication for Conflict Management.


7. The Economics of Business Module touches upon the topics crucial in understanding firm’s objectives of profit maximization under different market scenario and also in following nation’s Economy. Sessions will cover the concepts from Microeconomics like: Individual Demand and Market demand of a Product and similarly Individual and Market Supply of a product, Firm’s optimum decision making, understanding key economic variables such as GDP, Inflation, Balance of Payments (BOP), Exchange Rate, Fiscal and Monetary Policy.


*Minimum 66% attendance required in every module

Certification & Duration

Programme Schedule and Duration

Our classes will be on the weekend to accommodate your busy schedule and give time to think through your lessons.


Duration: 12 Months

Sunday: 12:15 PM – 03:15 PM

Campus: 4 days (One campus visit)

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Admission Process


You should have a minimum 1 year of work experience and maximum of 5 years of experience post completion of your graduation.

You should be a Graduate with a total score of 50%, an aggregate of 3 or 4 years.

The degree should be recognised by UGC/AICTE.

You should be currently working.



step 1: Fill the application form and submit documents with assistance from Hughes team.


step 2: Document validation by Hughes Team.


step 3: Selection by IIM Calcutta after screening of candidate profile.


step 4: Join the programme.

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Programme Fee

For All Students      Amount (INR)
Application Fee       INR 2,500/- +GST*
Registration Fee & Processing Fee      INR 8,300/- + GST*
Programme Fee INR 3,00,000/- + GST*
Campus Fee    INR 32,000/- + GST*
Total Fee (exclusive of application & registration fee) INR 3,32,000/- + GST*
Installment 1 INR 75,000/-*
Programme Fee INR 75,000/-*
Installment 2 INR 75,000/-*
Programme Fee INR 75,000/-*
Installment 3 INR 75,000/-*
Programme Fee INR 75,000/-*
Installment 4 INR 75,000/-*
Programme Fee INR 75,000/-*
Campus Visit Fee INR 32,000/-*
Campus Fee INR 32,000/-*

The student fee includes all the course material which is books, simulations and case studies, certification and alumni membership for the institute.

Fee once paid is neither refundable nor transferable towards any other student/program/batch.

GST will be charged at prevailing rates (currently @18%).

Any extra payment due to any change in any of the applicable taxes during the tenure of the programme will have to be borne by the student.


Important Dates:

Round 1 - Closed

Round 2 - Closed

Round 3 -  Open

Last date of application - 12th Feb 2021

Installment Date - As per Offer Letter

For All Students       Amount (INR)
Application Fee       INR 3,500/- +GST*
Registration Fee    INR 31,640/- + GST*
Programme Fee INR 4,20,000/- + GST*
Campus Visit Fee    INR 32,000/- + GST*
Total Fee (exclusive of App & Reg Fee) INR 4,52,000/- + GST*
Installment 1 INR 1,05,000/-*
Programme Fee INR 1,05,000/-*
Installment 2 INR 1,05,000/-*
Programme Fee INR 1,05,000/-*
Installment 3 INR 1,05,000/-*
Programme Fee INR 1,05,000/-*
Installment 4 INR 1,05,000/-*
Programme Fee INR 1,05,000/-*
Campus Visit Fee INR 32,000/-*
Campus Fee INR 32,000/-*
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Batch Profile

Academic Background

Industry Profile

Educational Background

Work Experience

Programme Directors

Learn from the best faculty in Executive Programme in General Management

Prof. Sudhir Jaiswall
Programme Director

(Faculty for Executive Programme in General Management)

Prof. Palash Deb
Programme Director

(Faculty for Executive Programme in General Management)

Experts Speak

Pro.Sudhir Jaiswall

Programme Directors

Prof.Palash Deb

Programme Directors

Frequently Asked Questions

What will I get out of this programme?

This programme is focused at following objectives to be delivered to the pursuant: Strengthen your decision-making and managerial skills, Provide perspective to meet the challenges of today’s global business environment, Deliver critical inputs for the selected functional area, Enhance your ability to face challenged of management and business administration.

Hughes Success Stories

Get to know our alumni better

Bhawana Tandon

Credit Manager
Axis Bank

EPBFS helps us in bridging the gap between what we have studied back in college to what we apply as on date. We have got to know about the Macroeconomics, Microeconomics, Demand, Supply, Financial Management and shortcut ways to apply the concepts while we are on the job.

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Prakash Kumar Srivastava

State Bank of India

EPBFS is one of the best programs I had been waiting for. While working, we learn lots of things but we miss the touch of academics, this gap was filled by this program. I am are really very satisfied and have learnt a lot of things from the experienced faculty members.

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Binita Behal

Sr Finance Executive
Runwal Group

The course content of EPBFS given by IIM Calcutta is so amazing that you can link their theories in your own world. The session and infrastructure are amazing. Enjoyed the course content related to BSFI sector. Thanks to all the faculty members along with the technology partner in coordinating with us each day for a seamless experience, felt like the professors where in front of me and I could interact with them constantly.

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Shweta Berry

Head – Strategic Alliances, Marketing & Communications and CSR
Aeris Communications

The reason why I chose to come to IIM, Calcutta for this EPDSMMS is that the time has started to change now. The pedagogy has been excellent. Not only have we been exposed to the basic concepts of marketing but also to the case studies & methodology of learning in group studies and environment which is very conducive for the knowledge sharing as well as the peer learning. Also, the latest topics which are right now going digital and social have also been covered very well.

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